For bumps, birth, babies, and beyond - we've got your back


The Baby Show is NZ's biggest and best parenting exhibition, held every year at Auckland’s ASB Showgrounds. It’s where you'll find a huge range of products and services for you and your child, free parenting advice, great deals, and lots more.


Always lots to discover

Get hands on

Pick it up, try it out, compare it with others - buying the right products and services is easy at The Baby Show.

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Discover new products

Find the latest products and services for pregnancy, babyhood, and early childhood.

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Save money

Get great show-only deals and enter competitions to win fabulous prizes.

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Find answers

Talk to the experts face-to-face and attend free seminars on hot parenting topics.

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Yay – you’re pregnant!

You’ll find everything you need to get ready for baby at The Baby Show.

Mrs Smith Maternity
Mrs Smith Maternity

Being pregnant or breastfeeding doesn't mean you have to give up style! Mrs Smith Maternity offers gorgeous clothing…

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Nappies Direct
Nappies Direct

Nappies and more direct to your door! It Started with a kiss! Back in 2002,We had a simple idea, deliver Huggies…

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Frankie Apothecary
Frankie Apothecary

Experience the natural healing power of native Kawakawa. Our award winning Kawakawa range is suitable for the whole…

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Babyhood
Babyhood

The History of babyhood babyhood was established in 1988 .. As an Australian family owned and operated company, we…

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Wow – your baby’s here!

Where do you get all the essential gear plus expert baby advice? Right here.

BABYBJÖRN
BABYBJÖRN

BABYBJÖRN Passion for the next generation - Making everyday life easier for parents and children by developing…

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Munchkin
Munchkin

For a quarter century, Munchkin has been creating thoughtfully designed new products for babies and children to give…

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Fernbaby- New Zealand
Fernbaby- New Zealand

Fernbaby, Premium Milk Powder for babies. Made In New Zealand. COME AND MEET THE TEAM AT EXHIBIT E36! We Have a lot…

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Pea Pods New Zealand
Pea Pods New Zealand

Pea Pods Reusable Nappies come with an adjustable leg elastic to ensure a perfect fit nappy from newborn to toddler.…

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Eek – your baby’s now a toddler!

As your baby grows into a small child The Baby Show is with you every step of the way.

Natures Sway Baby Hammocks & Slings
Natures Sway Baby Hammocks & Slings

Trusted by parents world-wide for over 20 years, Natures Sway is the perfect way to welcome and support your newborn,…

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LivingGreen Group
LivingGreen Group

LivingGreen Group is a family based business who specialise manufacturing Eco Friendly, Certified Natural and Organic…

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Bitti Bums
Bitti Bums

Bitti Bums have all your cloth nappy essentials. Modern cloth nappies are easy to use, good for the environment and…

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Mustela
Mustela

Mustela is the European leader in the baby care market and has been a partner of many maternity wards & burns units…

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Auckland 2018

17-19 Aug, Fri–Sun 10am–5pm

ASB Showgrounds

What's on

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Crikey – now they’re preschool age!

How do you prepare for the challenges of the preschool years? Visit The Baby Show.

Kids & More
Kids & More

Run by a couple of young Kiwis, Kids & More bring affordable books and toys to everyone. With 3 great stores…

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Munchkin
Munchkin

For a quarter century, Munchkin has been creating thoughtfully designed new products for babies and children to give…

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Haakaa
Haakaa

Haakaa is a New Zealand baby brand that provides parents with Safe, Natural, Non-toxic, Eco-friendly baby products. Best…

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Greentree Advisers
Greentree Advisers

We like to think of ourselves as specialists in financial services, who talk, think, look and act like real people...…

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Healthcare

The Baby Show offers a fine selection of children's food and healthcare products and services so you can pick and choose the best for your child.

Natures Sway Baby Hammocks & Slings
Natures Sway Baby Hammocks & Slings

Trusted by parents world-wide for over 20 years, Natures Sway is the perfect way to welcome and support your newborn,…

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doTERRA
doTERRA

Why doTERRA Essential Oils? These pure and natural aromatic compounds extracted from plants work quickly and safely to…

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Douglas Pharmaceuticals Ltd
Douglas Pharmaceuticals Ltd

Founded in 1967 by our managing director Sir Graeme Douglas MNZM FPS, Douglas Pharmaceuticals is one of the fastest…

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USL Consumer
USL Consumer

MAM for over 35 years, have been developing products along with experts from medical area & research professionals,…

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Services and advice

At The Baby Show you'll find a range of experts to help you climb the steep learning curve of being a parent.

Future Foody
Future Foody

New Zealand’s first FRESH, 100% organic baby food. We give time poor parents the option to choose different…

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Medela
Medela

Mother's milk. Everyday amazing. Through work with experienced medical professionals and collaboration with…

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Greentree Advisers
Greentree Advisers

We like to think of ourselves as specialists in financial services, who talk, think, look and act like real people...…

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Financial Studio Group
Financial Studio Group

We are passionate about financial education and our company's mission is to guide and educate young professionals…

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Everything for your baby in one place

Just about everything you need to learn about, shop for, and simply love being pregnant and raising littlies is at The Baby Show. And to make the experience easier and more fun, we ensure the show is parent-friendly with wide aisles for buggies, parenting rooms, and lots of comfortable rest areas.

Love These Covers
Love These Covers

We design beautiful covers sized perfectly to protect your Well Child Tamariki Ora My Health (Plunket) book, and…

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Looloo - Toilet Training Solutions
Looloo - Toilet Training Solutions

We get it, wee and poo happens ?!?! Are you over the nappy changes and just want to start getting your kid to poo in…

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EGG Maternity
EGG Maternity

Welcome to EGG. We hatched over 15 years ago in New Zealand-Our maternity and breastfeeding clothes are loved globally…

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Kathy Fray
Kathy Fray

After the early years of motherhood and annoyed at the traditionally pious mother-craft guidebooks written by…

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See everything


25 Years of The Baby Show


Upcoming shows

Auckland 2018

17-19 Aug, Fri–Sun 10am–5pm

ASB Showgrounds

What's on

Buy Tickets